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Market Research Wales

Market research is the systematic gathering, recording, analysing, and interpreting of data about markets, products or services, and consumers. It helps businesses understand the size of their market, customer needs and preferences, competitor activity, and the external environment (economic, regulatory, technological, social, etc.). It can be both quantitative (numerical data, statistics) and qualitative (opinions, motivations, attitudes).

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Counteracting Deepfake, How the UK Can Follow Denmark’s Law

Deepfake technology presents a growing threat to personal dignity, democratic integrity, and public trust. While the UK has acted against sexually explicit deepfakes, wider identity protection remains fragmented. Denmark is leading with a landmark law granting citizens copyright-like rights over their face, voice, and body. The UK now has the opportunity to go further, combining legal reform with technological innovation to safeguard identity in the digital age.

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How to Stop Wasting PPC Budget, Geo-Fencing Explained

For disabled entrepreneurs and start-ups, one of the most important early decisions is choosing the right domain name. A domain is more than just an address, it represents your brand identity, influences search engine visibility, and affects how easily people can find and remember you.

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Can We Upload Our Consciousness?

For centuries, humanity has been fascinated with the idea of immortality, whether spiritual, biological, or digital. With modern advancements in neuroscience, artificial intelligence, and quantum theory, the question has evolved from myth to possibility: Could we one day upload our consciousness?

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Why Brands Are Investing in AI-Driven AdTech to Gain an Edge

To stay on top in the advertising world, think about using AI-powered AdTech in your marketing plans. When you adopt these new ideas, you can boost how well your ads work, fine-tune your campaigns, and build strong ties with your audience. Get ahead of other companies by putting money into AI tech now, and open up new chances to grow and do well in tomorrow’s advertising landscape.

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How to Start a Dropshipping Business, And Make It Stand Out

Dropshipping is a business model that allows entrepreneurs to sell products online without holding inventory. Instead of stocking goods, the store sells the product, and then passes the sales order to a third-party supplier who ships the product directly to the customer. This model has a low barrier to entry, minimal upfront investment, and is perfect for people wanting to start an eCommerce business from home.

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How to Start a Business From Scratch

There has never been a more empowering time to start a business from scratch, especially if you are long-term unemployed, disabled, or seeking independence from a system that doesn’t always serve you. With government policy actively encouraging people to return to work, including those who face barriers due to disability or health, starting your own business can be a powerful, self-directed solution. You gain not only control over your income and routine but also protection from benefit sanctions, while still receiving financial support as you build your dream from the ground up.

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Calling on Entrepreneurship Among Disabled Business Owners

Are you a disabled entrepreneur navigating today’s digital playing field with the help of AI tools like ChatGPT? If so, your experience matters, and now, two leading UK universities want to hear from you. In a groundbreaking research initiative led by the University of Manchester and the University of Exeter, researchers are exploring how disabled business owners are using artificial intelligence in both personal and professional contexts. This is your chance to contribute to vital academic work that could help shape a more inclusive future for business, technology, and disabled entrepreneurship.