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Why Brands Are Investing in AI-Driven AdTech to Gain an Edge

To stay on top in the advertising world, think about using AI-powered AdTech in your marketing plans. When you adopt these new ideas, you can boost how well your ads work, fine-tune your campaigns, and build strong ties with your audience. Get ahead of other companies by putting money into AI tech now, and open up new chances to grow and do well in tomorrow’s advertising landscape.

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How to Start a Business From Scratch

There has never been a more empowering time to start a business from scratch, especially if you are long-term unemployed, disabled, or seeking independence from a system that doesn’t always serve you. With government policy actively encouraging people to return to work, including those who face barriers due to disability or health, starting your own business can be a powerful, self-directed solution. You gain not only control over your income and routine but also protection from benefit sanctions, while still receiving financial support as you build your dream from the ground up.

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How to Get People to Engage in Surveys and Polls

Engaging the public in surveys and polls is both an art and a science. It’s about understanding what makes people tick and respecting their time and opinions. By keeping surveys short, relevant, and rewarding—and communicating transparently—you can build lasting trust and encourage continued participation. Whether you’re a small business, researcher, charity, or policy group, these simple strategies can dramatically improve your engagement and data quality.

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Calling on Entrepreneurship Among Disabled Business Owners

Are you a disabled entrepreneur navigating today’s digital playing field with the help of AI tools like ChatGPT? If so, your experience matters, and now, two leading UK universities want to hear from you. In a groundbreaking research initiative led by the University of Manchester and the University of Exeter, researchers are exploring how disabled business owners are using artificial intelligence in both personal and professional contexts. This is your chance to contribute to vital academic work that could help shape a more inclusive future for business, technology, and disabled entrepreneurship.

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9 Ways to Enhance Business Value Before an Acquisition

Enhancing a business before an acquisition isn’t about putting on a temporary show. It’s about building a company that truly runs better, looks sharper, and feels more solid to the outside world. These improvements not only attract buyers but also make the current business more profitable and easier to manage. For owners, it means stepping into negotiations with confidence, knowing their business is worth every penny and possibly more.

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PIP Reform Strategies, A Nation at a Crossroads

The upcoming bill addressing Personal Independence Payment (PIP) reform and broader budget cuts could mark a turning point for millions of vulnerable citizens across the UK. If passed, it threatens to withdraw essential support from disabled individuals who rely on this benefit to maintain basic quality of life.

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Researching Poverty and Vulnerability

To truly support vulnerable families, we must see poverty for what it is—a pervasive risk factor that influences every other domain of a child’s life. More than just economic deprivation, poverty reduces access to opportunity, stability, and wellbeing. Investing in early intervention, social work training, disability inclusion, and long-term support for care leavers and young carers is essential.

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Strengthening Public Health Research in Wales

In support of these national efforts, Disabled Entrepreneur UK is proud to partner with a leading market research agency, offering access to relevant datasets and analysis upon request. This partnership provides valuable insights into health inequalities, disability demographics, and socioeconomic factors that can help inform and enrich public health research initiatives across Wales. By aligning lived experience, academic expertise, and practical evidence, Disabled Entrepreneur UK contributes to building a more inclusive, informed, and forward-thinking public health research ecosystem.

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Why Domain Names Matter: Boost Your SEO, Brand Authority, and Global Visibility

Domain name are more than just a web address — they are vital part of your brand identity and SEO strategy. Selecting the right domain name can significantly impact your website’s search engine ranking, trust factor, and discoverability. Especially for startups, choosing exact match domains (EMDs), keyword-rich phrases, or geo-specific extensions can offer an edge in a competitive online marketplace.